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Ad Serving Solutions for
Customer Success
IDG Spain

Manuel Pastor

Manuel Pastor
Director de Contenidos
IDG Communications España

About IDG España


Branch:
Digital publishing

Services:
Major IT content provider and website publisher in Spain

Portfolio:
Seven leading websites for IT business in Spain

Website:
www.idg.es

01/07/2009


Why IDG España has decided for ADTECH

”At IDG Communications España we moved our ad serving technology to ADTECH. We had been looking for an ad serving solution, that was able to satisfy our needs and requirements in a fast changing and highly challenging market.”

Key arguments for ADTECH:

  • Excellent service – customer support & qualified consultants
  • Latest ad serving technology with intuitive user guidance
  • Great efficiency through consistent automation of processes
  • Multi-redundant, fully scalable technology

Also the IDG offices in UK, France, Danmark, Norway and Italy have decided for ADTECH.

Easy switch
The migration of our whole network to HELIOS, the ad server solution of ADTECH, was seamless. From the very beginning a personal customer adviser and contact person was at IDG’s side and accompanied the technical integration of the HELIOS ad server into our network step-by-step.

Latest technology
ADTECH provides us with the latest ad serving technology in the market. Since we have been online with ADTECH, we have found the system to be robust in its delivery, exemplary in its reporting and excellent in the company’s customer service approach. Automatic optimisation, customised reports and connecting the ad server automatically with internal sales systems optimises our work processes in trafficking.

Best solution
We can honestly say, that we have found the right ad serving solution, which has significantly enhanced our daily business and gives us the highest flexibility and efficiency we need to be successful in the market.

Great partnership
ADTECH is the technology partner of our choice as they deeply know the online market and care about our needs and requirements. And all of that in combination with an outstanding service. We have best experience with their training and technical departments. Also the IDG offices in UK, France, Danmark and Norway have decided for ad serving by ADTECH.

Summary
In summary, I have no hesitation in recommending ADTECH to all media owners who are looking at providing a great trafficking service to their clients, running at a reasonable cost and with customer support which is outstanding in the online marketing business. Thanks to ad serving with ADTECH, we have more time to concentrate on our core business, ad sales.

Manuel Pastor
Director de Contenidos
IDG Communications España

 

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